A one-of-a-kind, MENA- specific cultural, and artistic event coming to Los Angeles!
Learn more about Lena, the founder of Between East, and the amazing event she's hosting in LA later this month
Our weekly newsletter shines a spotlight on members of our Viaka Network. Plus, you'll find relevant job postings, upcoming events, and reading materials. Subscribe below!
We spoke with Lena Khouri, the founder of Between East
What's are you currently working on?
I'm currently working on producing our biggest event to date called IN BETWEEN by Between East. The event is a first of its kind MENA-specific event that dives into inspiring conversations, and showcases artists and small businesses from our community. The event is dedicated to inviting others to experience our culture while also creating a space to inspire and connect our community. We will be curating art, music, conversations, and experiences.
What's the "origin story" behind your current full-time job(s)?
I run a company called Between East which is an entertainment company and community that celebrates Middle Eastern & North African art, creativity, music, and culture to reveal a new global identity. Our mission is to amplify the voices of MENA talent who are pushing the boundaries to shape culture and create a world where MENA communities are inspired, connected, and celebrated.
Why are you interested in connecting with MENA’s global startup community?
While our business leans more to the creative MENA community, we also have many entrepreneurs in our community as well.
What's your favorite part of the Viaka Network thus far? Do you have any memorable experiences or helpful connections made that you can share with me?
Still new to getting to know the community!
How can members of the Viaka Network (and beyond) be most helpful to you and your work right now?
Mostly by coming to our events, supporting our businesses, and introducing yourself if you're interested in exploring sponsorship or partnership opportunities with us!
Bonus: favorite dish from the MENA world?
Mansaf :)
Upcoming Events
Below is a list of upcoming events from the Viaka Network & beyond over the next couple of weeks!
Viaka Events:
Viaka Network AMA - TOMORROW February 6th (Virtual)
Startup Law 101 - February 15th (Virtual)
Viaka in Paris - February 15th (In-Person)
Broader Community:
TechWadi Annual Forum - February 10th (Join the Network for discounted tickets)
IN BETWEEN by BETWEEN EAST - February 24th
If you’d like to share an event in this newsletter, we encourage you to join the Viaka Network and share the event with info@viaka.net!
Work Opportunities
Recent job openings from the Viaka Network & beyond. If you apply, let me know so I can also make a personal introduction.
If you’d like to share a job posting in this newsletter, we encourage you to join the Viaka Network and share the event with info@viaka.net!
Reads of the Week
Network members are encouraged to submit media suggestions to our Reading List
Timothy Motte is a Viaka member who writes the Realistic Optimist, an exceptional publication about the global startup scene. Last week he published his case for a media platform that covers startup news across the world, without geographic bias or rose-colored glasses.
That’s it for this week. Thank you! 👋
Like what you see? Here are some things you should do: